Research Library

The top resource for free research, white papers, reports, case studies, magazines, and eBooks.

5 Steps to a White Paper that Pulls in the Perfect Prospect -- Free 25 Page eBook
Request Your Free eBook Now:

"5 Steps to a White Paper that Pulls in the Perfect Prospect -- Free 25 Page eBook"

This eBook is a must-read for those who want to take their white papers and lead generation to the next level.

As a B2B lead generation tool, white papers are all the rage just about every technology company produces them. Unfortunately, countless companies fail to connect with the right prospects because they commit one or more critical white paper mistakes. White papers are a tried-and-true tool for generating leads, establishing thought leadership, and educating prospects. In fact, technology marketers have become quite adept at churning them out.

Which brings us to the problem how can you help make sure your offering stands out in the sea of white papers? Arm yourself with this practical advice to:

  • Deliver relevant, valuable, and compelling information that turns prospects into buyers
  • Format to ensure even busy executives read your paper
  • Craft an attention-grabbing title
  • Increase the likelihood of registration
  • Reap the rewards of reciprocity

Offered Free by: Ten Ton Marketing
See All Resources from: Ten Ton Marketing


Recommended for Professionals Like You: